Privacy Policy

Last updated: [24-01-2025]

Thank you for using Pregnancy Buddy! Your privacy is important to us. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our app. Please read this policy carefully to understand our practices regarding your personal data.

By using Pregnancy Buddy, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

We collect the following types of personal information to provide and improve our services:

1.1 Personal Identification Information

• Name
• Email address
• User profile information (such as pregnancy due date, pregnancy stage, etc.)

1.2 Health Information

• Weight tracking data
• Blood pressure data
• Blood sugar data
• Pregnancy stage and related information
• Daily water intake

1.3 Device Information

• Device identifiers (e.g., device ID)
• Operating system and version
• App version
• Analytics data (e.g., app usage patterns, feature interactions)

1.4 Usage Data

• Information about how you use the app (e.g., which features you interact with, settings preferences)
• Time and frequency of app usage
• Notification preferences

1.5 Advertising Data

• Information collected through advertising partners (e.g., ad views, clicks)
• Non-personal data collected via cookies or similar tracking technologies

1.6 In-App Purchases

If you make a purchase through the app, we collect information related to the transaction, including purchase details, but we do not store your payment information directly. Transactions are processed by third-party payment processors, such as RevenueCat.

1.7 Future Features and Data

As we continue to develop Pregnancy Buddy, we may introduce new features that require the collection of additional types of personal or health-related data. We will update this Privacy Policy accordingly to reflect any new data collection practices.

2. How We Use Your Information

• To provide our services: Display personalized pregnancy tips, track your pregnancy journey, and offer health-related features like weight and blood pressure tracking.
• To improve your experience: Customize your notifications and reminders, and offer personalized content based on your progress.
• Analytics and performance: Use data analytics tools to monitor app performance, track user behavior, and identify areas for improvement.
• Customer support: Respond to your inquiries, troubleshoot issues, and provide updates related to our services.
• Advertising: Display non-personalized advertisements within the app through third-party ad networks.
• Future enhancements: Use your feedback and analytics data to develop and introduce new features.

3. How We Share Your Information

We do not sell or rent your personal information. However, we may share your information with third parties in the following cases:

3.1 Service Providers

We work with trusted third-party service providers (such as RevenueCat, and advertising networks like Google AdMob) to process payments, and provide cloud and advertising services. These providers are required to protect your personal data and only use it for providing the service.

3.2 Advertising Partners

We partner with third-party advertising networks to display non-personalized ads within the app. These partners may collect and use information about your device and app usage to provide general advertisements. This information is generally non-personal and may include device identifiers, ad interactions, and general location information.

3.3 Legal Compliance

We may disclose your personal information if required by law, or if we believe such action is necessary to:

• Comply with a legal obligation.
• Protect and defend the rights or property of Pregnancy Buddy.
• Prevent or investigate possible wrongdoing in connection with the app.
• Protect the personal safety of app users or the public.

3.4 Analytics Providers

We use analytics tools to understand how our users interact with the app, which helps us improve user experience and optimize app performance. These tools may collect anonymized data about your device, usage patterns, and preferences.

4. Advertising and Third-Party Services

We use third-party advertising networks, such as Google AdMob, to serve non-personalized ads within the app. This means ads are based on general information rather than user-specific data. These networks may still use cookies, web beacons, or similar technologies to collect information about your device and how you interact with the app. This information is used solely for non-personalized advertising.

Opt-Out of Advertising Data Collection: While ads within the app are non-personalized, you may further adjust your device settings to control ad tracking:

• For iOS devices: Go to Settings > Privacy > Advertising and enable Limit Ad Tracking.

Please note that adjusting ad tracking settings will not stop ads from appearing but may make them less relevant to you.

5. Data Security

We take the security of your personal data seriously and implement industry-standard security measures to protect it. However, please note that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to protect your data, we cannot guarantee its absolute security.

6. Your Rights and Choices

• Access: You can request a copy of the personal information we hold about you.
• Update: You can update your account information directly in the app or by contacting us.
• Delete: You can request that we delete your personal data at any time.
• Withdraw Consent: You may withdraw your consent for data collection at any time.
• Opt-Out of Personalized Ads: Adjust your device settings as described in Section 4.

Please contact us at support@pregnancybuddyapp.com for any requests related to your personal data.

7. Retention of Data

We will retain your personal data only for as long as it is necessary for the purposes set out in this Privacy Policy. We will also retain and use your data as necessary to comply with legal obligations, resolve disputes, and enforce our agreements.

8. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. You are advised to review this Privacy Policy periodically for any changes.

9. Contact Us

If you have any questions or suggestions about our Privacy Policy, do not hesitate to contact us at support@pregnancybuddyapp.com.